OUR STORY
Be Seen by Staci™️ is more than just a collection of eyewear chains, it’s a tribute to my mom, who I affectionately call “Joanie”, my ultimate style icon and inspiration. Joanie taught me the magic of showing up fabulous, the power of confidence, and the beauty of being unapologetically yourself. She had a way of turning every outfit into a statement, with accessories that spoke louder than words. I spent countless hours in her closet, mesmerized by her glamorous style and how effortlessly she embodied elegance and boldness.
Joanie’s influence shaped my love for glasses long before I ever needed them. When I was 13, braces and acne did a number on my self-esteem, but Joanie knew just what to do - she took me shopping for my first pair of glasses. I picked out royal blue Benetton frames, and for the first time, I looked in the mirror and felt cute. That simple moment sparked a lifelong love affair with eyewear, not just as a necessity but as an extension of my personality.
Joanie and I made it our thing to visit local optical boutiques, bonding over bold frames and fabulous finds. Glasses became my trademark - I’d coordinate them with my outfits, turning every look into a celebration of style. Even after Joanie’s sudden passing, her spirit stayed with me, inspiring me to create Be Seen by Staci™️.
Be Seen by Staci™️ is my way of honoring her legacy. Every chain I design is infused with the same joy, confidence, and boldness she instilled in me. My mission is simple: to inspire you to embrace your own eyestyle, step out of your comfort zone, and be “seen and fabulous” just like Joanie would’ve wanted.